Google Play Store user opt-in billing is now available to Android app developers

Google has announced a new pilot program that allows Android app developers to collect payments through Google’s own billing system. Developers all across the world can now join up for the User Choice Billing program, which gives customers the option of being billed through Google Play or the app’s preferred billing method.

Spotify is the first partner to introduce user opt-in billing. Developers of non-gaming Android apps can sign up for the initiative to offer alternate charging methods, as they do not always need to use Google Play’s billing platform.

When using an alternative charging method, they must comply with the Payment Information Security Standard PCI-DSS, provide customer support for that billing method, and notify Google of any changes to app registration settings.

If the customer chooses an alternate payment method, the developer will still bear the service price; however, if an alternate payment method is chosen, the service fee will be reduced by 40%. The fee, according to Google, is to fund “continued investment in Android and Google Gaming.”

The trial will take place in Australia, India, Indonesia, Japan, and the European Economic Area EEA (the region includes Austria, Belgium, Bulgaria, Croatia, Republic of Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Spain and Sweden).

User opt-in billing comes after Apple and Google were accused of anti-competitive app store charge practices. South Korea is the first country in the world to pass legislation forcing Apple and Google to provide alternative payment solutions.

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