In the second quarter of 2020, smartphone companies’ profits were lower than in the same period in 2019. Compared with 370.3 million units in the second quarter of 2019, overall mobile phone shipments in the second quarter of 2020 decreased by 20.4% to 294.7 million units.
The top two manufacturers Samsung and Huawei each gained 20% of the market share, and Apple ranked third with a market share of 13.5%. Samsung’s mobile phone shipments were 54.7 million units, down from 75.1 million units in the second quarter of 2019 and 60 million units in the first quarter of 2020.
Huawei’s shipments were 54.1 million units, compared with 58 million units in the second quarter of 2019, accounting for 42.6% of the Chinese market.
Apple shipped 38.3 million mobile phones in the second quarter of 2020, and almost reached 38.5 million in the second quarter of 2019. Gartner attributed Apple’s good performance to the improvement of China’s business environment.
The remaining top-ranked brand is Xiaomi (10.2%), which is almost the same as 10.7% in the first quarter of 2020, and OPPO’s 8.6%. At the same time, Realme is the only brand to achieve double-digit growth, an increase of 11% over the second quarter of last year.
According to Omdia, iPhone 11 is the best-selling smartphone in the first half of 2020, shipping 37.7 million units. Samsung’s Galaxy A51 is still the second best-selling product with 11.4 million units, followed by Xiaomi’s Redmi Note 8 and Note 8 Pro with 11 million and 10.2 million units respectively. Apple’s iPhone SE (2020) sold 8.7 million units, followed by iPhone XR with 8 million units, 11 Pro Max with 7.7 million units, and iPhone 11 Pro with 6.7 million units.